HELLO. WE'RE iDUKES.

WE MAKE STUFF.PEOPLE WATCH IT.

39.5M+TOTAL ORGANIC VIEWS
ACROSS OUR CONTENT PORTFOLIO

Reels. Films. Campaigns. Photos. And ideas that probably sounded stupid at first.
Made in the Maldives. Seen everywhere.

▶ iDUKES SHOWREEL / VIDEO COMING SOON
↓ HERE ARE THE RECEIPTS
SELECTED WORK / THE RECEIPTS

LESS TALKING.
MORE WATCHING.

A few brands that trusted us with their feeds.

KABOWL × iDUKES

WE DIDN'T JUST
MARKET BOWLS.
WE BUILT A UNIVERSE.

01 / SOCIAL / CREATIVE DIRECTION / PRODUCTION

We turned KaBowl's social media into entertainment — recurring characters, comedy, storylines and food all living in the same slightly chaotic universe.

The food stayed the product. Entertainment became the marketing.

10M+TIKTOK VIEWS
8M+INSTAGRAM VIEWS
PEETAY’S × iDUKES

WE MADE PEOPLE
HUNGRY THROUGH
THEIR PHONES.

02 / PAST WORK / SOCIAL / FOOD

Quick hooks, satisfying shots and food that did most of the talking.

Peetay's gave us the food. We gave it an audience.

7M+TIKTOK VIEWS
5M+INSTAGRAM VIEWS
CHINA GARDEN × iDUKES

GOOD FOOD.
BETTER CLOSE-UPS.

03 / SOCIAL / FOOD / CONTENT PRODUCTION

China Garden already had the food. Our job was making the internet hungry.

Fast, visual-first content built around food, offers and the occasional reason to order Chinese tonight.

4M+TIKTOK VIEWS
2M+INSTAGRAM VIEWS
THERAPY CENTER × iDUKES

SOME STORIES
NEED A LITTLE
MORE CARE.

04 / HEALTHCARE / AWARENESS / SOCIAL CONTENT

We made Therapy Center's social presence warmer, simpler and easier to understand.

Important healthcare information. Explained like a human.

2M+TIKTOK VIEWS
1.5M+INSTAGRAM VIEWS
CORPORATE & COMMERCIAL / YES, WE CAN BE SERIOUS TOO.

SUITS ON.
CAMERAS OUT.

05 / FILMS / EVENTS / COMMERCIAL

Corporate films, documentaries, events, photography and commercial content.

Same cameras. Slightly fewer jokes.

SEE CORPORATE WORK →
ORGANIC RESULTS / NUMBERS ARE NICE.

ESPECIALLY WHEN
THEY'RE THIS BIG.

39.5M+TOTAL ORGANIC VIEWS
23M+TIKTOK VIEWS
16.5M+INSTAGRAM VIEWS

No “viral” button. We checked.

FEATURED REELS / THE INTERNET LIKED THESE.

THE ONES THAT
WENT A LITTLE
CRAZY.

Some posts perform. Some decide to leave the building entirely.

KABOWLFEATURED REEL
PEETAY’SFEATURED REEL
CHINA GARDENFEATURED REEL
THERAPY CENTERFEATURED REEL
YOUR TURN.

PEOPLE ARE GOING
TO SCROLL ANYWAY.
GIVE THEM
SOMETHING GOOD.

LET'S MAKE SOMETHING ↗